BrainNet to support new center for SMI
BrainNet is one of the leading international brands for supply chain management consultancy and develops and realizes tailored solutions for more than 80 of the companies listed in the Global Fortune-500 and around 240 fast growing SMEs. Now, BrainNet is supporting the foundation of the Center for Futures Studies and Knowledge Management at the Supply Chain Management Institute (SMI) of the European Business School (EBS). This new center will help assist companies and political decision-makers with the development of long-term strategies.
Professor Christopher Jahns, Executive Director of the SMI and President and CEO of the EBS, appointed Dr. Heiko von der Gracht as head of the new center. As part of its close partnership with the SMI, BrainNet will help to determine what the new center offers in terms of content and to provide financing for it.
“We believe the founding of the Center for Futures Research is a milestone in the scientific approach to supply chain management. The question of how a company can best prepare for an unknown future is more important today than ever,” says Christian Rast, CEO of BrainNet. “We are therefore delighted to be supporting Dr. von der Gracht and his team, and we anticipate some exciting scientific results.”
“We can’t predict the future, merely presuppose it. We therefore need to think in terms of alternatives, in ways different than we’re used to,” says Heiko von der Gracht. “Scenarios allow for more concrete, sustainable decisions and enable us to respond more quickly to sudden developments. With our research, we want to provide theoretical stimulus and also offer companies and public organizations specific assistance with long-term strategic decisions.”
Von der Gracht is a renowned expert in the field. In the summer of 2007, he and other authors presented the highly acclaimed study entitled “The Future of the Logistics Service Industry in Germany in 2025,” which investigates logistics prospects based on a methodology involving complex scenarios.
Subscribe to the comments for this post